So, in a previous article, we established that apologetics is there to help your evangelism. But how does it do that?
There are several ways to do this, but it's better to show it in a scenario. Suppose you have shared the Gospel with someone and they ask "Why should I believe this is true?". This is a textbook opportunity to begin using an apologetic. But, it requires more nuance than just spitting out facts. For example, you could start with a question "Well, how do you normally determine what's true and what's false?". This is a way to learn more about the other person - how they think, how they see truth, etc.
You could also ask what issues they may have with your message. Another scenario could be you sitting in a waiting room and the television is tuned to one of the news channels. Maybe they are talking about abortion or SSM. Someone may speak up and make a comment about the subject. Now, you can begin asking questions again. This could lead to a chance to clarify the Gospel message.
If you have a friend you know very well who isn't a Christian, you can always ask them Frank Turek's favorite question "Hey, if Christianity were true, would you be a Christian?". Here, you can find out more about what they think and begin having such a conversation.
The Gospel is first and foremost in our efforts to bring people to Christ, but we must be careful to remember that our conversations don't happen in a vacuum. They are organic and fluid and bringing a Gospel presentation into a conversation that hasn't moved in that direction can make things awkward. But spiritual questions can help open the door. And the more prepared you are to deal with the tough questions, the more confident you will be in sharing the Gospel.